If you are searching on GOOGLE and BING a best method to bring more visitors on your website then you have come to the right place.
Google AdWords
can be pretty overwhelming if you are new to website marketing and
promotion.One of Google AdWords' greatest myths is that you have to
invest a lot of time and money to make it worthwhile, especially when
you're a small business with a limited budget.In this paper, we will
discuss Google AdWords, how it operates, and how it can be used
efficiently.
What is google ads
AdWords is an online advertisement site for Google that allows companies to view ads on Google and its ad network.You create advertisements for your company with Google AdWords and choose whether your advertising will appear.For example, over Google search results, you can choose to show your ads, for example:
Keywords are the core term for AdWords.You pick the keywords you want to advertise when making an ad.These are the keywords Google would view if anyone searches Google. If you publish your advertising in Google, your advertising will appear in various places on the web depending on how you direct your ads, to whom you want to view them and on what kinds of ads you make.
On Google Search and other search sites
When you search for the product or service you sell, your ad will appear on Google.You can use a collection of keywords when designing your ad, the words or sentences that your ad shows.Then your text ads which appear alongside or above search results when people search for the words or phrases you have chosen.
Search sites for Google: advertisements can be shown above or below Google Search results.In Google Play, Google Shopping and Google Maps, like the version, they can be found next, above or below search results.
On websites that your customers visit
As you browse the web, you can also show your ads to people.The Google Display Network can display your text, image and video ads.This website, including Google Finance, Gmail, Blogger and Youtube,show ads. The Display Network is a collection of websites.Mobile sites and apps are also included in this network.
Your ads can appear on websites based on the targeting methods you
choose. On the Display Network, there are several ways to target your
ads:
- Choose keywords and topics related to what your offer
- Choose specific websites or pages
- Choose specific audiences based on their interests, demographics, or whether they've visited your website before.
On different devices
When you search Google from your mobile devices and tablets, your text ads can be displayed.When people go to these sites from high-end mobile devices like iPhones, Android devices or tablets, your text , pictures and video ads may appear on Google Display Network websites.
In selected locations or languages
You may also target your ads in the languages they speak to better serve your potential customers. And you can create different strategies to handle advertisements and keywordsfor each of these languages if your customers speak many languages.
